are you ready?

LET’s GET YOU PODCASTING!

Working out how to put a podcast together from scratch can take months of trial and error and hours of Googling but with this course, you’ll get all the information you need in one neat little package.

I’ve compacted thousands of hours of professional podcasting experience into PodSchool so you don’t have to go through this quagmire alone and spend months making mistakes you can avoid before you even get started.

So who the heck am I and why should you trust me to teach you about podcasting?

Excellent question!

My name is Rachel Corbett and I’ve worked professionally for two decades in radio and podcasting.

I’ve worked in front of the mic hosting and producing radio shows for some of the biggest networks in Australia and I’ve been at the helm of over ten podcasts including Google Australia’s first podcast, Rethink.

I’ve also worked behind the scenes as Head of Podcasts for two major audio networks where I’ve led the development of over 50 shows.

From 2017 – 2020 I was Head of Podcasts for Mamamia where I grew the podcast network from 15 to over 35 shows, the team from two to nine producers, and quadrupled the audience to over 90 million downloads and more than 1 million unique listeners a month. 

We were lucky enough to win a few awards for some of the podcasts I built there including Best Use of Podcasts at the Native Advertising Awards 2021 & 2020 for That’s Incredible and The Split, Best Business & Marketing Podcast at the Australian Podcast Awards 2019 for Lady Startup and Best Podcast of 2019 for The Quicky at the Mumbrella Publish Awards and Best Branded Podcast at the Australian Podcast Awards 2020 for That’s Incredible.

I’m now Head of Podcasts & Digital Content for Nova Entertainment where I’ve been looking after the launch of their original podcast network.  Since coming on board at the end of 2020 we’ve released 23 original podcasts including The Space, Project ARI, The Rush, Unpacked and Brenda, Call Me! 

And we’ve won a bunch of awards including Best Branded Podcast at the Australian Podcast Awards 2021 & Best Use of Podcasts at the Native Advertising Awards 2022  for Project Ari, as well as a Mental Health Matters Award 2021 for The Space. 

So, if you’re looking for someone who knows what they’re talking about when it comes to best-practice podcasting, both behind and in front of the mic, you’ve come to the right place. 

In this course, I’ve taken my years of professional experience and distilled it down into nine easy-to-follow modules (and a bunch of awesome bonuses) so you can get your podcast started off on the right foot.  

This course will fast-track your path to podcasting success and help you put together a professional-sounding show even if you’ve never recorded anything before.

So what are you waiting for?

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 what’s inside?

LEARN HOW TO PODCAST IN PODSCHOOL

 

MODULE 1 | GETTING STARTED

In this module, we’ll get you set up for podcasting success by making sure you’ve got an idea and format that will appeal to an audience.

If you’ve already got an idea you love, great! We’ll work out if it’s good to go as is or if it might need a little tweaking.  If you’ve got no idea what you want to talk about, don’t worry!  I’ll help you find the idea that’s right for you.

We’ll cover…

• Common myths about podcasting and why they shouldn’t be holding you back
• Exactly what’s involved in getting a show out into people’s ears
• Why you need a podcast niche and how to find the right one for you
• How to come up with an idea that will attract an audience
• How to come up with the right name for your show
• How to choose the format and length that suits your podcast
• How to make sure you’ve got more ideas than you need (because the content beast is HUNGRY)

MODULE 2 | EQUIPMENT

In this module, I’ll take you through all the tools, tech and equipment you need to get your dulcet tones down on tape.

I’ll also help you sort through the noise (coz who wants to read ANOTHER review) so you can buy the right set-up for your home studio, no matter what your level of experience or budget.

We’ll cover…

• How to choose the right microphone
• The different ways to record and how to decide which one is right for you
• Whether you need a mixer and if so which one
• What equipment you need to record your podcast remotely

MODULE 3 | PRESENTING

If you find the idea of sitting behind a microphone terrifying, I’ll share industry secrets that will help you sound calm, confident and in control (even when you’re crapping yourself).

If you’re not nervous but you’ve never presented anything before, I’ll share tips on how to connect with your audience and keep them engaged whether you’re solo or hosting with someone else.

We’ll cover…

• How to connect with your audience using only your voice
• How to sound professional, engaging and in control
• Preparation techniques to help you present at your best
• How to decide whether to present with a co-host or roll solo
• How to be a kick-arse podcasting partner in crime if you do decide to co-host

MODULE 4 | RECORDING

In this module, I’ll take you through the different recording options as well as how to make sure the audio you’ve got is the highest possible quality.

Thinking about the sound of your show is essential if you want it to find an audience so I share my professional tips for making it sound like you’re definitely not recording in your bedroom (even if you are).

We’ll cover…

• How to record in audio editing software or a portable recording device and why you’d choose one over the other
• How to record your show with people in different locations
• Industry tips and tricks to make sure you get killer audio every time
• Things you need to think about before, during and after the record to get the best quality audio
• A few simple recording tweaks that will make editing a breeze

MODULE 5 | EDITING & PRODUCTION

In this module, I’ll take you through why editing is important and how you can use it to completely transform your show.

I’ll also show you how audio production, whether it’s simple or complex, can take your show from good to great.

We’ll cover…

• How to edit so you sound like a one-take wonder
• How to add an intro, outro and other production elements to your podcast
• How to make sure your show sounds polished and professional
• How to take your show from good to great with simple audio production
• How to export your show so it’s ready to upload to your podcast host
• Tips for how to outsource audio production without spending a fortune

 

MODULE 6 | UPLOADING

You’ve got your show down on tape and it’s sounding great, now you need to get it into people’s ears.

In this module, we’ll go through everything you need to know to make sure your podcast is in all the places your audience will be looking for it.

We’ll cover…

• The steps to release your first podcast episode
• How to tag your podcast MP3s so your show has all the right information attached
• Why you need a podcast host and how to choose the right one for you
• How to write episode titles and descriptions that will make people want to listen
• How to create an eye-catching podcast logo
• How to upload your show to your podcast host and get it into directories like Apple Podcasts, Google Podcasts and Spotify

 

MODULE 7 | OTHER STUFF

Getting a podcast out into the world is about more than just recording an episode.

In this module, we’ll discuss all the things you need around your podcast to make it a success including your website, show notes pages and social media accounts.

We’ll cover…

• Why you need a podcast website and what should be on it
• Why you need detailed show notes for each episode and what to include in them
• Tips to make preparing show notes easier
• How to make your podcast episodes look good on your website
• Tips for nailing your podcast social media

 

MODULE 8 | GROWING YOUR AUDIENCE

What good is a podcast if there’s nobody listening to it?

Getting more eyes and ears on your podcast is essential if you want your show to be a success and if you want to think about monetising.  So in this module, I’ll take you through the best-practice methods to grow your audience.

We’ll cover…

• Proven ways to bring more people to your podcast
• Over 20 different ways to promote your show
• Examples of how to turn your show into awesome content for social media
• How to get featured in the features section of Apple Podcasts & Spotify
• Podcast SEO – why it’s important and how to nail it

 

MODULE 9 | MONETISING

Now I’ve got your attention!

Everyone wants to know how to monetise a podcast and while there are no guarantees your show will make money you have to think more broadly than just selling ads.

In this module, I’ll take you through how to attract sponsors and make great ads but also how to monetise without putting a single ad in your show.

We’ll cover…

• The barriers and opportunities for making money on your podcast
• Why ads aren’t always the best option
• All the ways you can monetise your podcast that don’t involve selling ads
• How to find people who want to invest in your show
• How to make great ads that work for both your audience and your sponsors

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what else do you get?

SIX AWESOME BONUSES!

 

BONUS 1 | VIDEO TUTORIALS

Never used audio editing software before? Don’t have a clue about editing?  Wouldn’t know where to start when it comes to uploading to a media host?

Don’t worry!  I’ve put together a series of ‘over the shoulder’ video tutorials where you can watch me go through every step in the podcasting process so you don’t have to do it alone.

BONUS 2 | AUDIO PRODUCTION PACKAGE

A special PodSchool discount to get your podcast intro and outro created by a professional audio producer who’s worked on some of the biggest radio shows in the business.

If you want to make your show sound super profesh, he’ll work with you to create an audio brand that perfectly suits your podcast.

BONUS 3 | HOW TO CONDUCT AWESOME INTERVIEWS

Interviewing guests on your podcast can be a great source of content but it’s not as simple as sitting down and having a yarn.

There’s a lot that goes into interviewing before, during and after you record to make sure you’re getting the best possible content.  So in this lesson, I share tips I’ve learned from conducting thousands of hours of interviews with everyone from average Joe’s with an awesome story to Will Smith.

BONUS 4 | LOGO DESIGN TUTORIAL

Worried about paying a designer big bucks to create your podcast cover art?

If you’ve got a bit of creative flair you can create your own podcast artwork for free and I’ll take you through the process step-by-step and show you how you can DIY your own show logo.

BONUS 5 | BUMPER RESOURCE GUIDE

A constantly updating list of all the tools, tech and equipment you need to set up your home studio, record, edit, grow and monetise your podcast.

It’s a comprehensive, constantly changing resource so you can make informed choices about the podcasting gear that’s right for you, no matter what your budget or level of expertise.

BONUS 6 | ADVANCED VIDEO TUTORIALS

Additional videos for people who want to dive a little deeper into the content we cover in the modules.

Topics include tips on how to outsource tasks for your podcast, how to pitch yourself as a guest on other podcasts and how to launch your podcast when you don’t have a following.

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got questions?

FAQ TIME!

How long is the course?

The course consists of just over 10 hours of video lessons and tutorials and your membership gives you access to the materials for a full year which is plenty of time to go through everything and get your podcast started.

When do I get access to the course materials?

Straight away!  The yearly membership starts from the minute you purchase the course so you don’t have to wait for the lessons to begin, everything is right there waiting for you the minute you enrol.

Do I have to attend classes at specific times?

Nope!  PodSchool is designed to be done at your own pace so it can fit perfectly into your schedule.  All the videos are pre-recorded and you get access to everything as soon as you enrol so you can go through the materials at whatever time is best for you.

How quickly will I be able to set up my own podcast?

That depends on how much time you’ve got available to dive into the course!  There are just over 10 hours of video lessons and tutorials so I’ve had some students smash it out in a weekend and start putting their podcast together by Monday.  Other students like to go through the course bit by bit.  But if you had a firm idea and you wanted to get it up and running you could go through all the materials and be recording your first episode in a week.

Do I need to have an idea for a podcast before I start the course?

Nope!  In the first module, I’ll take you through strategies that will help you come up with an idea that’s right for you.  If you’ve got the beginnings of a concept, I’ll help you work out if it’s worth pursuing and if you’ve got absolutely no idea I’ll help you get your creative juices flowing!

I’m really bad with technology, will I be able to keep up?

Absolutely!  You don’t have to have pressed record on anything to get up to speed in PodSchool.  I’ve designed the course to be really easy to follow with no previous knowledge required.

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